Executive / Marketing



FLSA Status


Supervision Received From


Annual: $92,476.80-$124,841.60


Supervises the bicycle and pedestrian programs including Walk N Roll education and the Bicycle Community Challenge events and activities. Collaborates with schools, local government agencies and community organizations within Thurston County to encourage adults, youth and families to use active transportation and transit.

Distinguishing Characteristics:

Supervises day-to-day activities of the pedestrian and bicycle programs. Supervises Walk N Roll Program Representatives and the Bicycle Community Challenge Representative and other program support staff. Performs specialized support to the Marketing, Communications & Outreach (MCO) youth-related education and outreach program activities. Collaborates with MCO staff on youth-related activities. 

Essential Duties:

Duty No. Description Frequency

Supervises staff to include: prioritizing and assigning work; training; conducting performance evaluations; ensuring employees follow policies and procedures; and making hiring, termination, and disciplinary decisions and recommendations.

Daily 15%

Serves as agency and community liaison in implementation of the programs. Prepares program reports and initiates program activities.

Daily 25%

Develops and maintains work plan for program areas. Develops and implements program evaluation methodologies; analyzes progress, conducts research and determines program priorities.

Monthly 10%

Develops community partnerships. Collaborates with multiple agencies, including schools, school districts, local government agencies, and community organizations. Maintains stakeholder and partner relationships.

Weekly 25%

Develops curriculum, education materials, and evaluation tools; participates in outreach efforts and coordination of classes. Conducts training, as needed. 

Weekly 10%

Sources and recruits program volunteers and temporary/contract workers when needed.

Monthly 5%

Oversees the development of communication and outreach tools and resource materials to support and publicize program activities and events, including newsletters, social media, flyers, and program web pages. Prepares correspondence and communications to businesses and community organizations.

Weekly 10%

Develops tools and resource materials to support and publicize program activities. Distributes materials to schools, youth groups, and partner agencies physically or electronically.

Weekly 5%

Administers, monitors, and reports program and grant expenditures. Reports on finances, program evaluation, and analysis. Identifies grant sources, applies for grants, and implements and administers grant funded projects.


Weekly 10%

Coordinates and implements comprehensive youth-focus for various agency outreach programs and events.

Annually 10%

Supports other marketing,communication and outreach activities.


Performs other duties of a similar nature or level.

As Required

Must meet regular time and attendance standards.



  • Supervisory principles and practices;
  • Budgeting methods and principles;
  • Education principles and techniques;
  • Educational outreach to elementary, middle, and high school students;
  • Safe biking and pedestrian practices;
  • Modern office procedures, methods, and equipment;
  • Project administration principles and practices;
  • Report writing methods and techniques;
  • Basic Marketing and Communications principles and practices;
  • Basic promotional material development methods;
  • Collaboration and team building practices;
  • English language, grammar, and punctuation;
  • Volunteer recruitment and coordination.


  • Monitoring and evaluating subordinate staff;
  • Defining problems, collecting data, establishing facts, and drawing valid conclusions;
  • Preparing reports;
  • Conducting research;
  • Handling multiple tasks simultaneously;
  • Bike riding and handling;
  • Public speaking and presenting;
  • Ability to work with youth, the public, educators, and a wide range of stakeholders;
  • Initiating and maintaining relationships with contacts within the community and industry;
  • Preparing educational and promotional materials;
  • Using computers and related software applications;
  • Ability to safely operate program van and trailer; 
  • Communication, interpersonal skills as applied to interaction with coworkers, supervisor, the public, etc. sufficient to exchange or convey information and to receive work direction.

Licensing Requirements:

  • WA state driver’s license.
  • Must submit to criminal background check, the results of which must meet hiring criteria for the role.

Physical Requirements:

Positions in this class typically require:  climbing, balancing, stooping, kneeling, crouching, reaching, standing, walking, driving, pushing, pulling, lifting, fingering, grasping, feeling, talking, hearing, seeing and repetitive motions.

Physical Work: Exerting up to 30 pounds of force frequently to lift, carry, push, and pull or otherwise move objects.  Requires walking up to 2 (two) miles and biking of 5-20 miles on occasion.

Training and Experience:

  • Bachelors Degree in related field and
  • Four years marketing, communications, transportation, or related experience.
  • At least one year working with youth.
  • Or an equivalent combination of education and experience sufficient to successfully perform the essential duties of the job as listed above. 


The above job description is intended to represent only the key areas of responsibilities; specific position assignments will vary depending on the business needs of the department.